Few luxury brands have reinvented themselves as quickly or as convincingly as Genesis. What started as a single concept car in 2003 — and later a production sedan badged as the Hyundai Genesis in 2008 — has grown into a fully independent luxury marque with a compelling lineup, a reputation for quality and comfort, and its own motorsport team. The brand’s trajectory has been steep, and it shows no signs of leveling off.
Â
