BMW Could Sell Its 1,000-HP M3 For The Same Price As The 500-HP One

According to Sylvia Neubauer, BMW M’s sales boss, the upcoming all-electric BMW M3 will be close in price to the combustion-powered model. That seems pretty logical, keeping similar-sized models in the same category similar in price. But there’s a 500-horsepower elephant in the room that could be either very tempting for some buyers, or completely frustrating for others.