The Toyota RAV4 is one of the most popular vehicles in the US; third overall behind the Ford F-150 and the Chevrolet Silverado, it is the best-selling non-pickup truck vehicle on the American market. The RAV4 is currently in its sixth generation (with the all-new 2026 model having just made its grand entrance), and coming up to its 30th anniversary in North America, where it has been on sale since the 1996 model year.
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