GM’s Sales Are Soaring And So Are Its Layoffs

The Georgia IT Innovation Center houses roughly 900 employees.
Many workers will be offered jobs at other GM IT centers in the US.
The job cuts come despite GM reporting sales increases nationwide.

Just days after General Motors confirmed that more than 200 employees at its Warren Technical Center had been let go, the company has announced another round of cuts, this time tied to the closure of its Georgia IT Innovation Center. The decision will see a further 325 jobs eliminated.

Read: GM Lays Off Hundreds After Saying Business Is Going Great

The Georgia facility opened in 2013 with a focus on web technologies, dealer and factory systems, and end-user applications. Over the years, it has supported as many as 900 positions.

GM says the center will be gradually wound down before its expected full closure by year’s end, after which the property will be listed for sale.

Why Close the Georgia Hub?

The Detroit Free Press reported that some workers at the facility will be offered jobs at one of GM’s other IT centers, currently located in Austin, Texas, Mountain View, California, Seattle, Washington, Warren, Michigan, and a location in Toronto.

According to GM spokesman Kevin Kelly, “we are redefining our site strategy, unifying our technical teams in targeted hubs for better collaboration. With that, we’ve made the difficult decision to close our Georgia Innovation Center.”

He added, “We recognize the efforts of the individuals whose roles are impacted, and we thank them for their contributions.”

GM’s Sales Are Soaring And So Are Its Layoffs

Is AI to Blame?

An increased focus on artificial intelligence has played an important role in shaping GM’s current workforce, reducing the number of human workers it needs, particularly in the areas that the Georgia IT Innovation Center has focused on.

It’s possible that GM could make further job cuts. The company started its annual employee reviews earlier this week and will continue analyzing workers with a fine-toothed comb through the end of the year.

GM Sales Surge

The recent job cuts come despite GM having enjoyed a quite successful year in the US. Through the first nine months of 2025, it sold 2.2 million vehicles locally, a 10 percent increase from last year.

It also reported a 105 percent jump in electric vehicle sales through the first three quarters. However, analysts expect demand to soften following the loss of the $7,500 federal tax credit, which had bolstered EV affordability. Even so, GM’s 17.2 percent share of the US new-car market marks its highest level since 2015.