If you think about automotive hybrids, chances are, Toyota comes to mind. That automaker pioneered the technology in the late 1990s with the Prius and has since offered hybrid powertrains to most of its North American lineup. In fact, with the exception of Toyota’s GR model lineup, every vehicle the brand sells in the US offers some level of electrification – even their full-size Sequoia. Now, more than thirty years since the Prius was introduced, Toyota has also applied the same electrified philosophy to the popular mid-sized Tacoma pickup truck. The result? The Toyota Tacoma i-Force Max: the future of pickups.
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